Featured Expert Agency
Hollywood Branded is featured as an example of an agency doing content marketing right in the book Sell With Authority, by agency expert Drew McLellan and Stephen Woessner
About The Book
If your agency’s future is tied to making stuff, then you’re destined to be on a perpetual financial roller coaster. Someone will always make stuff less expensively than you can.
We’re entering the era of the authority. While you may already be sick of the phrase thought leader, the truth is there aren’t that many of them in our industry. Thought leaders don’t write content that any other agency could claim.
Experts are afforded the highest level of confidence and trust because they have a depth of knowledge that can’t be denied or easily replicated. Why wouldn’t we capitalized on that, as opposed to writing generic marketing tip posts that look like every other agency’s content? Agencies are at the cusp of a huge shift, and if you take full advantage now, you’re going to be tough to catch. You can own an authority position that will future-proof your agency.
Are you ready to be part of the next generation of breakout agency? This book will show you how.