by angie@hollywoodbranded.com | Jul 15, 2014
Overview: Hollywood 2.0 podcast interview with Hollywood Branded’s CEO, Stacy Jones, on branded entertainment, product placement and celebrity brand partnerships. Hollywood 2.0 features Peter Katz’s interviews with innovators in the entertainment industry....
by angie@hollywoodbranded.com | Jun 7, 2013
Overview: BrandChannel interviews Hollywood Branded CEO Stacy Jones on how alcohol brands self regulate their on screen product placement exposure in order to follow advertising guidelines set by DISCUS. Alcohol And Product Placement: Can Brands Be Trusted To...
by angie@hollywoodbranded.com | Apr 26, 2013
Overview: BrandChannel interview with Hollywood Branded CEO Stacy Jones on the current state of product placement and brand partnerships with feature films. Product Placement Sees Global Rises As Fans Face Saturated Entertainment The upcoming re-imagined Great Gatsby...
by angie@hollywoodbranded.com | Jan 24, 2013
Brand Integration Delivers a Star Performance James Bond’s Aston Martin. Maverick’s Ray-Ban Aviators. Cast Away’s Wilson volleyball. These are just a few memorable examples of product placements and brand integrations that have given brands the...
by angie@hollywoodbranded.com | Dec 26, 2012
Overview: The New York Times interview with Hollywood Branded CEO Stacy Jones on how real and virtual firearms appear in film and TV content as product placement. Real and Virtual Firearms Nurture A Marketing Link NEW YORK TIMES By BARRY MEIER and ANDREW MARTIN...